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February 24, 2020 1 min read


One of the biggest lessons you can learn is the value of planning and tracking.

In an attempt to make “more” you can end up losing more.

Start within your means and track the hell out of your results.

If you're spending $100 a day on ads and generating $150, with a gross profit of -$20, make sure you know this.

Closely monitor all your expenses and track cash flow in and out so you can be sure you managing a feasible risk.

If you were taught you have to spend money to make money, this is true.

But that doesn’t mean you can be reckless and spend without a clear understanding of your KPI’s.

Nobody wants to do these things.

It takes work to set-up, track, monitor, and evaluate your business.

But without it, you might wind up in a situation you didn’t see coming.

like being $4,500 in debt having to pause and work for 3 months to pay it off.

Eliminate reckless spending through the learned discipline of effective planning and tracking.

It's not sexy but it is vital.

Take my word.